Posts Tagged ‘blog’

Scoutie Girl - Tooling Around: Business on the road

Inspired by our trip, I thought I’d make this instalment of Tooling Around all about working while travelling. Although most of the tips apply to any kind of travel, whether you have a business or not.

Read the whole article here.


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Hello friends!

As you know, I am heading off overseas for almost six weeks this summer. I am beyond excited about visiting my brother and sister-in-law’s new city of San Francisco, then heading over to Europe to see the sights in a winter wonderland.

I will be posting updates from the road with my favourite travel photos (as long as I can work out all the right plugs and apps to get the hang of blogging on my iPad!). However, I do still want to have some of the normal content that you’ve come to expect from Atypical Type A.

I’m looking for talented contributors who are wild about craft, organising or decorating and would love to write a guest post or two while I’m away. Craft tutorials, before & afters and organising projects are all fair game.

If you’re interested, please get in touch with me at and tell me a bit about yourself and what you’d love to share with Atypical Type A readers.

I’ll be accepting applications until 9th November with final posts required by 30th November. Successful applicants will not be paid but you’ll have your bio featured and a link back to your blog.

I can’t wait to hear from you!

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Reader survey results

You are the BEST? Did you know that?

I’ve been going over the results of the first ever Atypical Type A reader survey and I am completely blown away by the positive and constructive feedback.

Crazy, massive thanks and virtual hugs to everyone who took the time to complete the survey. Your input is going directly into shaping the future of Atypical Type A into what YOU want!

Without further suspense, let’s get nerdy and have a look at some of the stats. Grab a cup of tea and get comfy because this would have to be my wordiest post ever!

kitchen shelf cookbooks

If I were to drop in on you unexpectedly, what would I most likely find you doing?

  • Nearly half of you (47%) said you would be on an organising frenzy!
  • 26% of you can be found working on your business or blog.
  • I’m pleased to know that it’s not all work though, you’re just as likely to be chilling out with a magazine as you are to be working (I’m not very good at the whole relaxing thing – you will have to give me some tips).
  • One in five of you would be crafting or decorating.
  • Entertaining family and friends came in last at 10%.

What do you most enjoy about Atypical Type A?

  • The vast majority (68%) are here for the content, which is not suprising since – let’s face it – even on designery blogs content should still be the most important aspect.
  • 36% enjoy my writing and personal opinions which is very nice to hear!
  • Design & layout came in last (after photography). I will be working to improve this, although many of you subscribe through a feed reader so I won’t overdo the effort on this at the expense of quality content.

Is there anything about Atypical Type A that you are not enjoying?

  • I am beyond thrilled that the vast majority said that there wasn’t anything they didn’t like! Yay!
  • There were a few individual comments that I will take into consideration but not anything that constituted a trend.

What’s your fave column on Atypical Type A?

What kind of posts do you prefer?

  • A whopping 95% of you said you love the easy & cheap projects!
  • Major projects, quick tips, my personal experiences and inspiration from other sources are also proving really popular.
  • Around a quarter of you find product reviews and gift guides particularly useful.
  • Room moodboards proved the least popular.

What kind of topics would you like to see more of on Atypical Type A?

  • Over two-thirds of you can’t get enough craft tutorials.
  • Over half want more storage/organising and simplified living posts.
  • Almost half would like to see more makeovers, inspiration & arty stuff and my own work.
  • More of my life, our home, product finds and collaborations were also popular responses.
  • Parties & entertaining and blog/business talk came in at 21% each.
  • Food was the least popular response with 5%, followed by reader spaces at 15%.

What would make Atypical Type A more useful or enjoyable for you?

Some of the comments were:

  • “I’d like more posts but understand you have a more exciting life than me, I just check blogs.” (Haha this is so far from the truth but good to hear you’re keen to see more!)
  • “More tutorials! You always have great, easy and affordable ideas to share!”
  • “I like the ‘my life’ stuff.”
  • “More frequent posts and a stronger focus on your fabulous stationery and your creative process.”
  • “More house projects and craft ideas.”
  • “More pics of the hot as writer.” (Ryan, I know that was you!)
  • “Please continue with the projects, tips and ideas that are ACHIEVABLE for those of us without a home from the pages of Vogue Living and a more realistic budget. That is what I like most about Atypical Type A.”


Phew!! I found it really fascinating to know what you’re thinking.

Some results confirmed what I already thought but others were a total surprise, so it is really helpful to get your insight.

Here’s my take on the results and what it means for the future of Atypical Type A…

Easy & realistic projects

Sometimes I feel like the daggy little sister to some of the bigger blogs with their glamorous homes and clearly more substantial decorating budgets. Hearing you say that you dig the low-budget, quick and realistic projects makes me so happy!

So I’m going to throw out the comparisons and keep it real!

Craft tutorials

I’m going to be continuing my partnership with Polka Dot Bride and we are currently scheming up some even better tutorials for my fortnightly column. They obviously have a wedding focus but many can be applied to gifts and other occasions. I haven’t been getting my hands dirty enough lately so you’ve encouraged me to do some more fun and easy crafts for around the home too!

For both house and craft DIYs, I will be setting up a project gallery. OK correction: I will be ditching my current woeful project page and replacing it with a regularly-updated picture gallery so you don’t have to dig through the archives to find what you’re looking for.

Simplified living

This is something I have been thinking about a lot over the last few months so I was excited to find that almost 60% of you are having the same thoughts. I’m not quite sure what kind of posts this will manifest itself in just yet, but I think it will be a worthwhile addition to the Uncomplicate category.

Storage & organising

Roger that! More organising goodness will be on the way. Our house is chaos at the moment so there is definitely plenty of fodder!

My work

I was actually quite surprised to learn how many of you want more of my stationery and work. Not because I don’t think you would like it, just that I had no idea that it’s what you came to Atypical Type A for.

For those of you who do want more Akimbo in your life, a) Hooray! b) You are in luck because I have a brand spanking new Akimbo blog coming!! I’m just in the final testing stages of the website now and it should be up by the end of next week.

Since you’re keen to see my work here though, I will likely include the occasional link to what I’m up to.

Courtesy Eon Images

Business & blogging

I’ve been curious to know how many of you out there were like me and had a blog or business so it’s interesting to learn that over a quarter of you do. This will certainly never become a business blog, however I was planning to introduce book reviews, so I now know there’s a good chunk of you who will enjoy the occasional feature of a creative business book.

Perhaps some more home office storage and decorating ideas would be useful too.

Our home

I have been wanting to produce more original content, including a greater focus on our home, so it’s great to know you feel the same way. It’s been difficult finding the time for projects around the house since I’ve been up to my eyeballs in work, but I will definitely try my best to increase this.

My life

While I’m definitely not the super private person I was up until a few years ago, I still find sharing too much about my own life and family a bit strange. The other challenge is that I am in a work-eat-sleep routine that currently is not allowing much of a life at all so I don’t have a lot to write about!

That said, now that I know many of you are keen to get to know me a little better, I will be sharing a bit more. Don’t expect too many ‘here’s what I did on the weekend’ type posts (see above comments about weirdness and my lack of life to write about); I think it will be more like me incorporating more personal storytelling in my regular posts. Sound like a plan?

Inspiration & design

This is an area I’m a bit undecided on. I’ve been feeling like there’s already enough of the ‘here’s something cool I found on Pinterest’ kind of post in the blogosphere. Not saying there’s anything wrong with that, but just that I want this to be a space where you can find things you haven’t already seen twenty times.

While I will definitely be focusing more on my own original content, I’ll still include some inspiration type stuff because plenty of you are still digging it. However I’m going to rethink how I present it so it’s not just a rehash. What do you think?

Products & gift guides

I’ve been itching to include more products and shopping guides because isn’t it frustrating when you see fantastic ideas and trends but can’t work out where you can buy your slice? Or worse, you get really excited because you’ve located it, only to discover it’s ridiculously expensive or doesn’t ship to your country. Womp womp womp.

This seems a perfect time to let you in on a little secret. For some time now I’ve been working away behind the scenes on adding a shop to Atypical Type A! So if you see something you like you’ll be able to turn it from inspiration to reality without doing the usual hunting. Woot!

I’m currently in the process of scouring the web for the best decor, craft, storage and gift products that are funky, affordable AND ship to Australia as well as the States. Seriously, you guys, I have found the COOLEST stuff that I am bursting to start sharing with you.


Since you’ve been so honest with your feedback, it’s my turn to be honest for a minute. For over two years the blog has been an expensive and time consuming hobby, but I take it just as seriously as a job. Don’t get me wrong, I have loved every minute of it (well, except for technical glitches). Realistically though, it takes time away from my business which pays my bills. In order for me to put the effort and resources into Atypical Type A that will make it the best it can be, I’m at a point where I need to start bringing in some revenue.

Don’t be alarmed, there won’t be any spammy posts or flashing ads, but I will be taking the blog pro with grown-up sponsors and the shop as I mentioned. I’ll be handpicking products and sponsors that you’ll love (trust me, I’ve been turning down requests from irrelevant sponsors for almost two years so I’ll never start shilling anything I don’t believe in just for a bit of cash).

The only way the content will be affected is to make it better. I’ll be able to spend more time and money on awesome projects for you guys, which makes me giddy just thinking about. I’m shelling out for a professional developer (hi, Zoe!) to make everything easy to use and to iron out all of the bugs so you can get the most of out the site.

Right now I’m sadly not able to accommodate your flattering request for more frequent posts – posting every weekday is well and truly my limit at the moment – but having some revenue coming in will enable me to dedicate more time to the blog in future and possibly even bring in some amazing contributors.

I’ll start implementing some of your content requests immediately, however the full site redesign, including shop and project gallery, will be a while off yet. All of my attention is currently directed towards the Akimbo website launch and then I’ll be flat out with client work until I head off overseas. After arriving back in late January I think I’ll be playing catch up for a while before I can turn my attention back to the Atypical Type A redesign.

So realistically it will be probably be March by the time I’m able to launch everything. I know it’s a long way off yet, but the planning has been going on over here for months already and this seemed like a great opportunity to let you know what’s been going on.

Thanks again for those of you who participated in the survey – it means a lot to me. Even if you didn’t take part, I’d like to say thanks for reading and for your continued support.

After hearing all your encouragement and super kind responses, I am more excited than ever about where Atypical Type A can go!

Alicia xxoo

If you didn’t get a chance to respond to the survey, please leave your comments below and know that you are always welcome to email me directly.

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Reader survey header

UPDATE: This survey is now closed. Thanks to everyone who took part. You can read the results here.

As you may know, I’m working on a huge rebranding and website design for my business Akimbo, which will also include its very own blog. This means that instead of using Atypical Type A partly for business as I have been doing for the last 2+ years, I will be able to focus on its core ideas of craft, entertaining, decorating and organising. Hurrah!

As I have been finding my voice and my place in the blogosphere, I have been thinking a lot about what I want direction I want to take Atypical Type A in. This change is the perfect opportunity to do so (even though I am kind of MENTAL for working on two big redesigns at once).

The look will remain fairly similar but will get a nice freshen up. The topics I imagine will be much the same, but there will be a bunch of extra columns and features that will make it a comprehensive lifestyle resource, rather than just a blog.

As you can tell, I have a clear idea of what I want, but it’s not just about me. I want to create a space that is useful and enjoyable for you, my dear readers. In order to do that, however, I need feedback from all of you!

I have created a quick survey for you to fill out. It will take all of two minutes to complete but it will make the world of difference for me trying to make Atypical Type A the best it can be.

survey button

Thank you so much in advance!

I really appreciate your ongoing readership and support and can’t wait to have you along for the ride as Atypical Type A enters its next phase.

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spring blossoms

Hello friends.

Daily readers may have noticed that I’ve skipped a few days lately, instead of my regular five-posts-a-week-like-clockwork. I don’t take my lovely readers for granted and I feel I owe a bit of an explanation.

I have been trying my hardest to keep up, but with most of my time taken up by my business Akimbo (including a huge website redesign and rebrand coming very soon!), there has been very little time left for writing posts, let alone doing the blog-worthy projects in the first place! I love love love writing Atypical Type A for you and it pains me greatly that I’ve not been able to give it the attention it needs. I would rather skip a day than just slap up a quick post just for the sake of ticking it off. You deserve better than that.

While my workload has increased I’m actually trying to cut down on my working hours because it was getting a bit out of control and unhealthy. I’m a bit of a workaholic so it’s hard for me to say ‘enough’ at the end of the day and be happy (or at least okay) with leaving things un-done. I know I need to do it though – finding that elusive work/life balance – because my projects, passions, relationships and experiences fuel not only my personal happiness and sanity but also my work.

It’s not all doom and gloom though! I am working on some sweet-as developments that will bring Atypical Type A into its next phase and I could not be more excited. It’s going to be a lot of work so I am looking at bringing in some writing help and having plenty of reader submissions and guest posts. Yahoo! That way I’ll be able to keep the regular quality content up and I can focus my attention more on tutorials and other projects. The content topics will remain the same, but there’ll be some shiny new columns and awesome features to take Atypical Type A from just a blog to a full resource. Oh and did I mention a full site redesign?!

I am so pumped about this next stage of Atypical Type A and cannot wait to reveal what I have in store for you guys! Til then, please bear with me while I’m busy working on everything behind the scenes.

Speaking of ‘what’s next’ for Atypical Type A, I have a ton of ideas but none of it is set in stone so if there’s anything you’d like to see more of, please leave your suggestions in the comments!

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Sage & Berries freee floral banners illustration

I’ve just discovered the very sweet new blog Sage & Berries. Designer Joy Laforme has some fantastic graphic elements for blogs and digital artworks, some for sale and some free! It’s not just all prettiness though, she also shares some great insider tips for blog & web design.

Head over there to download these pretty illustrated banners.

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glitter feather
Julia Golden Photography

Last year I had a lot of Big Things – quitting my job, starting this blog, starting a business, getting married, going on our first overseas trip together. This year has been a lot less eventful (thankfully, I don’t think I could handle another year like that!), instead it’s been a lot more head-down-bum-up. It can be difficult to feel progress when you’re bogged down in day-to-day busyness and it’s not until times like this when I finally surface for air that I realise how far I have actually come.

With my business Akimbo, I have exhibited at my first bridal expo, been a stallholder for the first time at markets, landed several new wholesale accounts, worked on numerous collaborations, launched a bunch of new products including branching out into art prints, started up a local wedding vendor network and (best of all) worked with about 25 couples on their wedding stationery. Phew, no wonder I needed a break this week!

Meanwhile Atypical Type A has grown to attract 600 visitors daily plus over 500 RSS subscribers, which completely blows my mind! Speaking of the blog, there are going to be some changes next year. With my business workload growing, I don’t have as much time as I used to for blogging yet I’ve still been posting just as often. I’ve increasingly felt that I’ve been posting ‘anything’ just because I’d made a commitment to my six plus posts per week on a tight editorial schedule. You, lovely reader, deserve better than that. I’m also in the process of planning the launch of a dedicated Akimbo blog, so that will be the go-to place for all things stationery and weddings and which will leave Atypical Type A for the home ideas you love (minus all the self-promo).

To provide the best content for you (and at the same time preserve my sanity) I will be posting less often but there will be more of a focus on quality, original projects. My current editorial calendar doesn’t allow for a lot of spontaneity so often posts have been published far later than ideal, so I’ll be switching to a more real-time, genuine schedule. There may be a bit of a transition period while I get into the new groove so bear with me and as always, I’d love to hear your feedback.

Anyway, enough of business talk – it’s party time!

I can’t thank you enough for your support this year, it means the world to me. Have a wonderful new years eve and I will see you again in 2012!

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Happy Monday - Take the time to live

…which is exactly why I am currently on holiday!

In the past when I’ve taken time off I’ve scheduled ahead a whole bunch of posts to keep things running as normal. This time though, there simply haven’t been enough hours in the day to write so many posts in advance. I could have put in some lame filler content, but you deserve better than that, so for the first time in Atypical Type A, I am actually taking a break.

There’s another post coming up later today to launch a new product (because I was too excited about it to postpone it any longer!) and I’ll still have my usual Polka Dot Bride tutorial, but apart from that it’s going to be quiet around here for the next two weeks. I hope you understand.

I look forward to seeing you back here on Monday 17th October all refreshed and pumped to share more creative goodness! Til then, perhaps you might like to take the time to browse my archives and pick a few projects to tackle?

‘Inspire your work’ print by Departika

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As if Polka Dot Bride wasn’t kind already enough by indulging my love of craft with my fortnightly DIY tutorials, they recently let me bang on for an entire post about all things wedding paper!

Read the interview here.

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The Wedding Ring logoI have an exciting announcement for you today!

I’ve recently been lucky enough to participate in a few collaborations with some super talented vendors here in Radelaide. Everyone has been so friendly and encouraging of my work and I’ve likewise been delighted to discover more about their businesses. I wanted a way to do more of the same without having to wait for the next time opportunity rocked up on my doorstep.

With that in mind, I started The Wedding Ring, a community of Adelaide event professionals who will meet monthly for social drinks at one of the city’s gorgeous venues. It’s not just for local established wedding businesses, if you’re an aspiring wedding pro or are visiting from interstate we’d love to meet you!

There are no membership fees, entry fees or icky networking pressure, it’s a welcoming atmosphere with a focus on sharing for the benefit of individuals and the industry as a whole. To be kept informed of when the first meet up will be, hop over to the Facebook page or follow us on Twitter. If you’re a venue owner/manager in the metro area, email to find out more about becoming a host.

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A collection of pretty meets practical ideas to inspire a happier home

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New? Start Here!